www.challenge.co Anthony Fernando shows how to use the SEO Matrix module of Market Samurai for The Challenge 2010. Find out more here: www.challenge.co

Greg Jarboe, SEO-PR, interviews Julian Sambles, The Telegraph, who spoke on the SES London 2010 panel, No More Yesterdays News, Real-Time SEO. Julian talks about the importance of training editors and journalists to help them understand and integrate SEO into their product. Julian says the Telegraph is now prioritizing its copy focusing on online readership first and print readership second. The Telegraph now features influential blogs as part of its online presence. As a result of incorporating SEO into its product, the Telegraph has seen its share of the online audience shoot upwards, in addition to seeing its Web traffic increase from outside of the UK. Using search engines in an intelligent way, says Julian, has enabled the Telegraph to convert new readers to its website.

Google I/O 2010 – SEO site advice from the experts Tech Talks Matt Cutts, Greg Grothaus, Evan Roseman A perfect opportunity to get your website reviewed by the experts in the Google Search Quality team. Attendees can get concrete search engine optimization (SEO) feedback on their own sites. We’ll also answer real-life questions that affect developers when it comes to optimizing their websites for search. For all I/O 2010 sessions, please go to code.google.com